Shorter message is better message.

Author: antirez

views/layout.haml

@@ -68,7 +68,7 @@
       - if Date.today < Date.new(2018, 11, 16)
         %aside.wide-callout
           .container
-            <a href="https://redislabs.com/community/redis-day-london-2018/">Join us at Redis Day London</a> full day conference featuring user stories and developer updates from the Redis world. <a href="https://www.eventbrite.com/e/redis-day-london-tickets-47448914982">REGISTER FOR FREE</a>.
+            <a href="https://redislabs.com/community/redis-day-london-2018/">Join us at Redis Day London</a>: a day of Redis user stories and development updates. <a href="https://www.eventbrite.com/e/redis-day-london-tickets-47448914982">REGISTER FOR FREE</a>.
 
       = content